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Nida Urooj
Sales & Revenue Operations

B2B Appointment Setting Service

Qualified meetings on the founder's calendar. Multichannel outreach, real follow-up, show rate that respects everyone's time.

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Flat lay illustrating B2B Appointment Setting Service - an outbound sales workspace: notebook of call notes, rotary phone, printed pipeline sheet, coffee.
Flat lay illustrating B2B Appointment Setting Service - an outbound sales workspace: notebook of call notes, rotary phone, printed pipeline sheet, coffee.

Who this is for

  • Founders selling $10K+ ACV who close their own deals
  • Consultants who lose 4–6 hours a week to sourcing
  • Agencies testing new verticals before hiring

Problems solved

  • - Meetings booked with the wrong buyer
  • - 40% no-show rate because there is no confirmation
  • - Outreach volume looks fine but nothing qualifies

What I handle

Verified prospect list refreshed weekly
Email + LinkedIn + phone cadence
Confirmation + reminder loop that pushes show rate above 70%
Booking to your calendar with buyer briefing note

Deliverables

  • ✓ Verified prospect list refreshed weekly
  • ✓ Email + LinkedIn + phone cadence
  • ✓ Booking with buyer briefing note
  • ✓ Weekly booking + show-rate scorecard

Tools

ApolloSales NavigatorInstantly / SmartleadCalendlyHubSpot

Process

  1. 01
    Setup (Week 1)

    ICP + qualification bar, cadence approval, calendar and CRM setup.

  2. 02
    Pilot (Weeks 2–4)

    First bookings, confirmation loop, show-rate tuning.

  3. 03
    Scale (Month 2+)

    Iterate messaging, scale volume, weekly review.

Example workflows

  • - Prospect and outreach block
  • - Reply handling and booking block
  • - Same-day confirmation and morning-of nudge

KPIs I track

Meetings bookedShow rateMeeting-to-opportunity conversionCost per meeting

Frequently asked

What does a B2B appointment setting service cost?

For senior operators with clean lists and multichannel outreach, expect $2K–6K per month plus tool costs. Discount pricing usually means outsourced-to-outsourced quality.

How do you improve show rate?

Same-day confirmation email, 24-hour reminder, morning-of nudge, and a short briefing note to the buyer. Consistently pushes show rate above 70%.

What counts as a qualified meeting?

Correct buyer role, budget signal or authority, timing within a defined window. I write the bar with you before we start.

Related

Related services

Outsourced Sales for Small Businesses

A senior outbound operator plus the systems to run it. You get pipeline, not a body renting hours.

Fractional Sales Manager

Senior sales leadership on a retainer — playbook, coaching, and pipeline ownership without a $180K hire.

Appointment Setting

Qualified meetings booked on your calendar - with clean context notes for the AE.

Ready to hand this off?

Tell me a little about your team and this workstream - I'll come back with fit and a starting plan.

Send an inquiryBook a call