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Nida Urooj
Sales & Revenue Operations

Outsourced Sales for Small Businesses

A senior outbound operator plus the systems to run it. You get pipeline, not a body renting hours.

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Flat lay illustrating Outsourced Sales for Small Businesses - an outbound sales workspace: notebook of call notes, rotary phone, printed pipeline sheet, coffee.
Flat lay illustrating Outsourced Sales for Small Businesses - an outbound sales workspace: notebook of call notes, rotary phone, printed pipeline sheet, coffee.

Who this is for

  • Small B2B businesses that need pipeline before hiring in-house
  • Agencies with founder-led sales hitting a ceiling
  • SaaS companies testing outbound before scaling a team

Problems solved

  • - Cold outreach agencies send 10K emails and call it a strategy
  • - Freelance SDRs vanish after week three
  • - In-house hires cost $60–90K plus tools plus training
  • - No one owns the CRM so leads leak

What I handle

ICP workshop and verified prospect list (500–2,000 contacts)
Multichannel outbound cadence (email + LinkedIn + call)
Reply handling and meeting booking to founder calendar
Weekly outbound scorecard and monthly review

Deliverables

  • ✓ ICP + verified prospect list
  • ✓ Multichannel outbound cadence
  • ✓ Qualified meetings booked directly to founder calendar
  • ✓ Weekly outbound scorecard
  • ✓ Monthly review and roadmap

Tools

Apollo or InstantlySales NavigatorHubSpot / PipedriveSmartleadNotion

Process

  1. 01
    Onboarding (Week 1)

    ICP workshop, offer and messaging drafts, tool audit and stack decisions.

  2. 02
    Pilot (Weeks 2–4)

    Send-and-learn cadence, reply handling, first qualified meetings.

  3. 03
    Scale (Month 2+)

    Iterate on winning messages, expand list volume, weekly reporting.

Example workflows

  • - Send / call block in the morning
  • - Reply handling and booking block midday
  • - CRM hygiene and reporting at end of week

KPIs I track

Qualified meetings per monthPositive-reply rateShow rateCost per qualified meeting

Frequently asked

Do you guarantee a number of meetings?

No. Anyone guaranteeing meetings without knowing your ICP and offer is selling volume, not results. What I guarantee is the process, the scorecard, and the ownership.

How is this different from a cold email agency?

Cold email agencies own volume. I own the outcome: qualified meetings, CRM discipline, and messaging you can hand to your first in-house hire.

What tools do I need to pay for?

Roughly $200–400/month across sending, list, and CRM tools. I recommend the stack based on ICP and volume.

Can you replace an in-house SDR?

For most small B2B teams, yes. For high-volume enterprise motions, this pairs with a full team, not replaces one.

Related

Related services

Fractional Sales Manager

Senior sales leadership on a retainer — playbook, coaching, and pipeline ownership without a $180K hire.

B2B Appointment Setting Service

Qualified meetings on the founder's calendar. Multichannel outreach, real follow-up, show rate that respects everyone's time.

RevOps Consultant

CRM cleanup, forecasting, and weekly pipeline reporting the founder actually reads. HubSpot, Pipedrive, Zoho.

Ready to hand this off?

Tell me a little about your team and this workstream - I'll come back with fit and a starting plan.

Send an inquiryBook a call